Claim intelligence report
Evidence-first comparison with separate risk, substantiation, confidence and coverage indicators.
Advertising Claim Checker
Compare an advertisement's promises with the landing page and evidence you supply. Review discount claims, official-store statements, certifications, endorsements and missing disclosures.
A practical guide
How to use the advertising claim checker
Supply the evidence
Enter the advertised claims and corresponding landing-page observations. Add reference prices, disclosure details and source evidence for awards, authorization or scientific claims where available.
Read the result
Review conflicting promises, unsupported statements and evidence gaps, with the context needed for a more specific verification request.
Check the limits
An unverified statement is not automatically false. Supplied documents and endorsements require independent verification; this tool does not establish legal advertising compliance.
Questions about this tool
Does an award or certificate in an advertisement prove the claim?
Check the issuing organization, scope, date and whether the document applies to this seller or product. An image of a certificate alone does not independently confirm the claim.
How should I interpret missing evidence?
Missing evidence means the assessment has less support or coverage. It does not establish safety or wrongdoing. Review the sources and dates, and independently verify the gaps that matter to your decision.